On May 13, the luxury brand juggernaut that is Planet Chanel lands in Dubai to present its SS14 Cruise Collection to the world’s press and its largest market. Chanel is a privately owned company so figures are merely conjecture but if rumors are to be believed then the Dubai boutique is the highest grossing retail outlet of them all. Previous locations have included St Tropez, Singapore, Dallas and even the wilds of Scotland and each show has grown in magnificence to bring the world of Chanel to the great and good.
Prestigious fashion event
How will Chanel reinforce Dubai’s position as the premier shopping destination in the world?Ahlya Fateh