Aradhana Khowala to head NEOM’s Tourism sector

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Saudi Arabia's NEOM project has appointed on Wednesday Aradhana Khowala as NEOM’s Managing Director of Tourism.

NEOM project represents the next generation city and global center for innovation, trade and creativity in the Kingdom.

“We will be working alongside Aradhana to make #NEOM an exceptional global tourism destination looking ahead to the future,” tweeted Eng. Nadhmi Al-Nassr, CEO, of NEOM.

Earlier this week, NEOM had announced that it would soon reveal its Advisory Board that will include “a team of the world’s leading minds and experts, combining the best and brightest global experts to develop the future.”

NEOM had also announced that “ it is ensuring the foundations, plans and people are in place before construction. We are developing the masterplan, undertaking environmental assessments and evaluating bids for the construction of accommodation and offices for the engineers and supervisors to start work.”

Gobal expert on travel, tourism and hospitality industry

Aradhana Khowala was the CEO & Founder of Aptamind based in London and a Global Advisory Board Member of the World Tourism Forum, Lucerne.

She is a global expert on the travel, tourism and hospitality industry with over 17 years of experience in four continents across 70 different countries.

In 2017, she was awarded the 21st Century Icon Awards in association with CNBC and London School of Economics as an inspirational game changer and Tourism leader.