Google unveils first 5G-enabled phones, cuts price on base Pixel model

A Google building is shown at one of the company's office complexes in Irvine, California, US, July 27, 2020. (Reuters)

Google’s first 5G-enabled phones, Pixel 4a (5G) and Pixel 5, will be available this fall at a starting price of $499, the Alphabet Inc unit said on Monday.

The company also cut the starting price for its smartphone lineup with a non-5G version of 4a priced at $349, looking to broaden its appeal among budget-conscious customers.

Like Apple Inc, which launched a smaller iPhone priced at $399 this April, Google’s budget-priced smartphone reflects reaching out to consumers who have been hit by the coronavirus-led economic downturn.

For all the latest headlines follow our Google News channel online or via the app.

Google’s lower-priced devices have been top sellers, but are far from being major profit drivers. Higher-priced devices have gained little traction versus those from industry leaders such as Samsung Electronics Co and Apple because of limited marketing and stiff competition.

This week, Samsung is expected to unveil new flagship smartphones, including the Galaxy Note and a foldable phone, as well as expand sales of mid-tier models, aiming to fend off competition from China’s Huawei, which recently snatched the title of biggest smartphone seller in the second quarter.

A new Google Pixel 3a phone (C) is displayed during the Google I/O conference at Shoreline Amphitheatre in Mountain View, California on May 7, 2019. (AFP)

A new Google Pixel 3a phone (C) is displayed during the Google I/O conference at Shoreline Amphitheatre in Mountain View, California on May 7, 2019. (AFP)

Google’s non-5G Pixel 4a will start $50 lower than what was previously the cheapest Pixel phone available, the 3a, which is being retired.

The pandemic had derailed the search giant’s original launch dates for 4a, which will now be available for delivery from August 20 in the United States.

Google said its 5G models will be available in the United States, Canada, UK, Ireland, France, Germany, Japan, Taiwan and Australia.

SHOW MORE
Last Update: Tuesday, 04 August 2020 KSA 00:00 - GMT 21:00
Top