MBC Group among top 10 global media firms with social media followers: Tubular Labs

A general view of the MBC building at Media City in Dubai, United Arab Emirates. (AP)

MBC Group has entered the global list of top 10 media and entertainment companies in terms of social media followers, as per a report by global video measurement and analytics platform Tubular Labs.

The Dubai-based Middle East Broadcasting Center (MBC Group) came in the tenth position ahead of other global companies such as the BBC and Buzzfeed, according to MBC Group TV Director Ali Jaber.

“Congratulations to Sheikh Walid Al Ibrahim and congratulations to all colleagues at @MBC_Group @MBC24News. The group ranked tenth globally in terms of the number of followers on the social media platforms affiliated with Tubular Labs ahead of the BBC and BuzzFeed,” Jaber tweeted on Monday.

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According to the report compiled by Tubular Labs, MBC Group collectively had 4,560,070,147 followers across its social media platforms.

In addition to making it to the latest list, MBC Group also entered the list of top 20 media companies for social media video views, as per Tubular Labs’ latest released results for April 2020. According to the report, MBC Group achieved significant growth compared to March 2020, jumping 13 positions, from number 32 to number 19 on the leaderboard for global media and entertainment entities.

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Tubular Labs is a global video measurement and analytics platform that powers broadcasters, publishers, and brands to create successful content and scale audiences faster.

MBC GROUP (Middle East Broadcasting Center) is the largest and leading media company in the Middle East and North Africa region. The group includes 20 leading TV channels, including 24-hour news channels Al Arabiya and Al Hadath.

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Last Update: Tuesday, 16 June 2020 KSA 05:01 - GMT 02:01
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