Using soft power to isolate Iran supporters

It is expected that there will be celebrations, such as music concerts, to mark Eid El Fitr. These celebrations might even extend throughout the whole summer vacation in different places in Saudi Arabia, UAE and Bahrain.

Lebanon is now occupied and controlled by the abhorrent Persian enemy through Hezbollah which about 50% of the Lebanese people voted for or for its supporters in the recent elections. Thus we have to use our soft power to confront it and those who supported it on all levels. I am certain that if we had made our soft power effective much earlier, this evil terrorist group would not have been this powerful.

I’ve noticed that there are some artists who work in the entertainment industry in Lebanon who publicly support this Persian group. They shamelessly support it then prepare to hold concerts and events in the Gulf region, specifically in Saudi Arabia after it has opened up as well as in the UAE and Bahrain to make plenty of money that’s much more than what they make in their country that has low financial capabilities.

We must also note that our satellite channels today are almost dominating the Arab media, and every artist is seeking our content because they know that being famous and a star comes with the use of these channels

Mohammed Al Shaikh

Opportunists and the entertainment business

Most of these artists seek popularity so if they feel that they will be boycotted if they support Iran or its affiliates, they will change their position drastically. Such a firm and important approach is called soft power in international relations and it’s used cleverly by developed countries and sometimes it achieves much more than what hard power can achieve.

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Let these opportunists hold their parties in Tehran, so that they would know that almost no one would attend their concerts. The question is why do we allow these opportunists to gain a lot of money from us during their concerts at night so they can transfer them to our existential enemy Iran during the day? Doesn’t this reflect our naivety in dealing with them?

We must also note that our satellite channels today are almost dominating the Arab media, and every artist is seeking our content because they know that being famous and a star comes with the use of these channels. We are in fierce war with the Persian enemy and its supporters, and it would be our loss if we do not use the soft power in our fateful war against it.

We are in a real need to activate our artistic superiority to serve our causes. There is no doubt coordination between Saudi Arabia, the UAE and Bahrain in this regard will make us more powerful and more capable of increasing pressure. We would see the result of this quickly in a way that would make these artists compete to satisfy us and abandon Hezbollah affiliates out of fear of being blacklisted, which they would escape from as if they are running from a lion.

This article is also available in Arabic.

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Mohammed Al Shaikh is a Saudi writer with al-Jazirah newspaper. He tweets @alshaikhmhmd.

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Last Update: Wednesday, 20 May 2020 KSA 09:52 - GMT 06:52
Disclaimer: Views expressed by writers in this section are their own and do not reflect Al Arabiya English's point-of-view.
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