Armani boost for Japanese designer Ochiai
Armani puts his Milan theatre at the disposal of one emerging talent at each fashion week in Milan
Japanese designer Hiromichi Ochiai has been named as the latest young designer to be taken under the wing of Giorgio Armani.
Under a programme aimed at helping to increase their exposure, Armani puts his Milan theatre at the disposal of one emerging talent at each fashion week in Milan.
Ochiai, who launched his own brand Facetasm in 2007, has been given the honour for the upcoming menswear week and will showcase the label's 2016 Spring-Summer collection in the Armani theatre on June 22.
Facetasm specialises in blending street style with tailoring.
“It is a great honour and a fantastic challenge for a small, independent team like ours to have a fashion show at Armani Teatro,” Ochiai said.
“We're really looking forward to meeting the people of Milan, and hoping they will appreciate our originality.”
Previous beneficiaries of Armani's generosity have included Italian-Haitian Stella Jean and Greece's Angelos Bratis.
“I love discovering new talents,” Armani said.
“I wish Facetasm, the designer chosen on this occasion, a brilliant, successful future,” the veteran designer added.