Far from Brooklyn, Iraq's hipsters declare war on poor dress sense Mr. Erbil is a fashion club for gentlemen in Iraq –Kurdistan that posts different outfits on Instagram.
With their precision-clipped beards and dapper clothes, members of the Mr. Erbil gentleman's club look like the smarter residents of Brooklyn or Shoreditch.
But rather than the hipster neighbourhoods of New York or London, this is Erbil, the capital of Iraq's Kurdish region - just 100 kilometres (60 miles) from the grim battle to drive ISIS fighters from their last bastion in the country.
"When we started we were in a bad situation, economic crisis and then an expected war against ISIS," said Goran Pshtiwan, 26, wearing a three-piece suit and custom-made moccasins decorated with the club's logo.
"There was no business activity so we started with the idea to gather and make something different and unique and change the look of the people and the way that they are thinking."
The club aims to support local tailors and craftsmen who help make their outfits.
Their Instagram page is becoming very popular, they have more than 60,000 followers and they keep receiving so many requests every day.
Nihad said the club aimed to launch its own clothing brand, set up a shop and collaborate with fashion houses. And he would love to see Mr. Erbil featured in a high fashion magazine.
"Of course, we don't want to be on the front page," he said.
"It is okay if we were in the middle!"