Kendall Jenner sues skin care company for $10 million over ad
Lawyers for Jenner objected to Cutera Inc's advertisements for its Laser Genesis treatment
Kendall Jenner, the model and a star of reality TV show "Keeping Up with the Kardashians," is suing a skin care company for at least $10 million, saying it used her photo in advertisements for acne laser treatment without permission.
In a complaint filed on Wednesday, lawyers for Jenner objected to Cutera Inc's advertisements for its Laser Genesis treatment, which began appearing in New York City this month ahead of Fashion Week.
One print ad quoted the 20-year-old Jenner as having said that acne had "completely ruined" her self-esteem and that her now "nearly flawless skin" was the product of visits to a dermatologist for Laser Genesis treatment.
"Ms. Jenner's actual endorsement for a worldwide campaign such as this would command a fee well into eight figures," the complaint said.
"Setting aside the monetary value, however, it is Ms. Jenner's choice whether or not to commercially endorse another party's goods and services. Cutera took that choice away from her."
The complaint filed in Los Angeles federal court by Jenner and her Kendall Jenner Inc accused Cutera of trademark infringement, false endorsement and violating her right of publicity.
Damages could reach "well into eight figures," it said.
Cutera, which is based in Brisbane, California, did not immediately respond to requests for comment on Thursday.
Jenner is a half-sister to reality TV stars Kim, Khloe and Kourtney Kardashian. She appears frequently on fashion magazine covers and has 15.5 million Twitter followers and 48.6 million Instagram followers.
The case is Kendall Jenner Inc et al v. Cutera Inc, U.S. District Court, Central District of California, No. 16-00936.
Elie Saab’s coup in Paris.. Kendall Jenner and Gigi HadidThe dress was designed by Lebanese designer Elie Saab, and worn by Kendall Jenner, sister of American reality TV star Kim Kardeshian. This took place ... Reports
Kendall Jenner’s face on ad targeted by drone vandalU.S. fashion model and TV personality Kendall Jenner has had her face on a large advert painted over by a drone. Earlier this week, red lines were ... Reports
Gigi Hadid, Kendall Jenner don hijabs at Abu Dhabi mosqueThe celebrity-studded group arrived in the UAE to kick start their New Year's Eve celebrations Variety
Kendall Jenner ditched by Victoria’s SecretThe 18-year-old, who dominated the catwalks this year during fashion week, says it is her biggest dream to become an Angel Fashion and beauty