Why did an Iranian newspaper edit out Atletico’s sponsor logo?

The logo - Azerbaijan Land of Fire – was seemingly edited out from pictures printed in the Jam-e Jam newspaper

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Atletico Madrid players and fans were in for a surprise after it was revealed that an Iranian newspaper edited out a logo emblazoned on the Spanish team’s shirt in a picture printed this week.

The logo - Azerbaijan Land of Fire – was seemingly edited out from pictures printed in the Jam-e Jam newspaper from the 30 April UEFA Champions League semi-final between Atletico and Chelsea, the BBC reported on Friday.

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An Azerbaijani Facebook group pointed out the edit, and posted a photo of the newspaper page along with the caption: "Iran could not stand the word Azerbaijan."

“Atletico Madrid is frank about the political dimension of its sponsorship deal with Azerbaijan, saying the intention is to ‘promote the image of Azerbaijan’ and help raise the country's profile with international audiences,” the BBC reported.

The club says on its website: "The name of Azerbaijan will reach all over the world."

Azerbaijan and Iran have had tense relations over the years, with the former accusing Tehran of supporting Armenia, while Iran has criticized Baku over its ties with the West.

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