Spanish football giant FC Barcelona said it would not rule out putting its name on a bigger branded project in the UAE, following in the footsteps of its rival Real Madrid, reported Arabian Business on Tuesday.
FC Barcelona, which already has a sponsorship deal with UAE telecommunications company Etisalat, in March unveiled Qatar Airways as its first ever commercial shirt sponsor in 113 years, reported Arabian Business.
This week, the club strengthened ties with the Gulf region by signing a three-year partnership with the UAE’s United Arab Bank.
Rivals Real Madrid signed a deal with the government of Ras al-Khaimah, an emirate in the UAE, and Luxembourg-based RAK Marjan Island Football Investment Fund, to develop a $1bn branded 50-hectare resort. However, construction has stalled for financial reasons.
FC Barcelona Vice-President Javier Faus said this week that his club had not ruled out launching an equally ambitious project in the region.