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‘Hug a Muslim’ social experiment aims to counter Islamophobia

Published: Updated:

In a video uploaded to YouTube on Jan.31, 2014, a group of Canadians conducted a social experiment inviting passersby in Toronto to “hug a Muslim.”

A blindfolded man with his arms extended stood in between two signs, the first read “I am a Muslim, I am labelled as a terrorist” and the second read “I trust you, do you trust me? Give me a hug.”

Strangers stood as they watched pedestrian after pedestrian interrupting their commute to hug the man. At one point, a man gets out of his car to give him a hug and swiftly returns to his vehicle.

The video has been viewed more than 90,000 times.